The Estée Lauder Companies (ELC) and Microsoft Corp. announced the creation of an AI Innovation Lab to expand their global strategic relationship.

Adobe has previewed generative AI features within its video editing software, Adobe Premiere Pro, aimed at streamlining video creation and production workflows.

Broadcom and Google Cloud have announced an expanded partnership focusing on optimizing Broadcom's VMware workloads for Google Cloud, collaborating on go-to-market initiatives, adding more Broadcom products to Google Cloud Marketplace, and integrating Google Cloud's generative AI capabilities into Broadcom's offerings.

Akamai has introduced a cloud-based service that utilizes Nvidia RTX 4000 Ada Generation GPUs for video content processing.

Nvidia has launched the Blackwell platform, a new computing architecture designed to support the development and execution of generative artificial intelligence (AI) on large language models.