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Starbucks Begins Powermat Wireless Charging Roll-Out

By TechTaffy Desk

Powermat Starbucks

Starbucks unveiled Powermat wireless charging in approximately 200 of its stores in the San Francisco Bay Area.  The coffee store franchise says this is its first step in offering Powermat throughout its U.S. locations. Starbucks is also exploring rollouts in Europe and Asia within the year.

Stores in the San Francisco Bay area are now equipped with ‘Powermat Spots’  – designated areas on tables and counters where customers can place their compatible device and charge wirelessly.  In addition, Starbucks stores are offering Duracell Powermat “Rings” for purchase or loan that instantly upgrade any phone to wireless charging compatibility. The rings are available for in-store purchase at $9.99 and can alternately be borrowed and returned on a per-visit basis.

Powermat Spots comply with the open standard set by the PMA – whose members include AT&T, Blackberry, HTC, Huawei, LG, Microsoft, Qualcomm, Samsung, TI and ZTE – resulting in a growing universe of devices and accessories that will charge seamlessly in Starbucks. Customers who are interested in locating a Powermat-enabled store can visit www.powermat.com to find their nearest location.

Duracell Powermat is the joint venture between Procter & Gamble’s Duracell brand and Powermat Technologies.

[Image courtesy: Starbucks]

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