TechTaffy

tech:

taffy

Oracle Buys Datalogix

By TechTaffy Desk

Datalogix

Oracle has signed an agreement to acquire Datalogix, a company that collects digital information from retailers, and shares it with companies like Facebook. Datalogix will become part of the Oracle Data Cloud, and continue to be an open data platform. “The combination will provide comprehensive consumer profiles that will power personalization across digital, mobile, offline and TV,” says Oracle in a statement.

Datalogix aggregates and provides insights on over $2 trillion in consumer spending. According to a statement released by Oracle, over 650 customers including the top US advertisers and digital media publishers use Datalogix to increase the effectiveness and measurability of their advertising.

The transaction is subject to regulatory approval and other customary closing conditions. Until the transaction closes, each company will continue to operate independently, and it is business as usual.

[Image courtesy: Datalogix]

You may also want to read: Oracle Buys BlueKai

Just in

Series A

Tembo raises $14M

Cincinnati, Ohio-based Tembo, a Postgres managed service provider, has raised $14 million in a Series A funding round.
Around the web

Raspberry Pi is now a public company — TC

Raspberry Pi priced its IPO on the London Stock Exchange on Tuesday morning at £2.80 per share, valuing it at £542 million, or $690 million at today’s exchange rate, writes Romain Dillet. 
Fundings

AlphaSense raises $650M

AlphaSense, a market intelligence and search platform, has raised $650 million in funding, co-led by Viking Global Investors and BDT & MSD Partners.
Around the web

Elon Musk’s xAI raises $6B to take on OpenAI — VentureBeat

Confirming reports from April, the series B investment comes from the participation of multiple known venture capital firms and investors, including Valor Equity Partners, Vy Capital, Andreessen Horowitz (A16z), Sequoia Capital, Fidelity Management & Research Company, Prince Alwaleed Bin Talal and Kingdom Holding, writes Shubham Sharma. 
IT

Capgemini partners with DARPA to explore quantum computing for carbon capture

Capgemini Government Solutions has launched a new initiative with the Defense Advanced Research Projects Agency (DARPA) to investigate quantum computing's potential in carbon capture.