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Nikkei Digital Media Upgrades Teradata Analytic Environment

By TechTaffy Desk

[Techtaffy Newsdesk]

Nikkei Digital Media, has upgraded its existing Teradata data warehouse with multiple new Teradata Data Warehouse Appliances to build upon their existing platform.

Nikkei Digital Media provides a comprehensive information service well known as “Nikkei POS Information Services.” They use a Teradata system to house core business data supporting their “Nikkei POS Information Services.”

The information infrastructure for “Nikkei POS Information Services” at Nikkei Digital Media includes a broad variety of detailed data, streaming from many sources and sales records that includes 2,650,000 products in about 1,650 categories such as processed foods, alcoholic beverages, and household items from 800 stores.

Nikkei Digital Media provides services to its members so that they can extract and analyze type-specific rankings, market shares, regional statuses, shopper attributes and sales records by products and stores and related information. Data is collected daily and system users can quickly view updated information for decision support. Currently more than 500 corporate member organizations actively use the data warehouse environment, including manufacturers, retail stores, trading companies, universities, and research institutions.

Nikkei Digital Media has been using a Teradata data warehouse for more than a decade, says the company.

[Image courtesy: Teradata]

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